Christine Cobb

Author Archives: Christine Cobb

July 29, 2013

Help! My Rankings Have Fallen and I Can’t Get them Back Up!

Writing With Keywords

Leave it to Google to send unsuspecting website owners into a tailspin with no warning whatsoever. As is typical, the Big G dropped an algorithm bomb in 2011 with the original Panda update then again in 2012 with the Penguin “over-optimization” update. That sent website owners scrambling to pick up the pieces.

Most of us had been following the long-standing rules of keyword optimization that said to use keyphrases often in our copy, title tag, description tag, ALT tags, navigation, etc., etc. But there’s one lady who was paying attention to the subtle changes that were happening without much fanfare.

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Dropbox Announces New Desktop Version


Yesterday, announced their new desktop client version 2.0. Dropbox is a handy way to share files and folders with other people and to collaborate on documents such as Word documents and Excel spreadsheets. With a free account you get 500 MB of storage space along with opportunities to get more free space by referring the service with others.

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February 18, 2013

WordPress Image Tip – Linking Your Images

Images in your WordPress content or in your sidebar are powerful attention-getters. Many times as blog readers, our eyes are drawn to the image first and can then encourage us to read the content.

If you could see a heatmap of your blog, most likely you would see hot areas around the images and click trackers also know that the images frequently get clicked on.

So how can you take advantage of these tendencies?

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